PURA Model

It will be interesting for you to note that PURA model involves four connectivities: physical, electronic, knowledge and thereby leading to economic connectivity to enhance the prosperity of cluster of villages in the rural areas.



1. Under physical connectivity, you must analyse that a group of 15 to 25 villages will be connected to each other by road. These villages connected by roads will also have a ring road so that each one of them can utilise it. In addition to roads, you must note that provision of electricity and transport facilities have also been involved.

2. Digital connectivity which intends to link villages with modem telecommunication and information technology services.

3. Knowledge connectivity tries to set up on every 5 to 7 km of the circular ring road a school, a hospital, a higher education centre, etc.

4. Economic connectivity intends to set up within this group of village’s good marketing facilities so that all the commodities and services of daily use can be obtained and the rural people can sell their produce in these markets.

Substantially based upon the region and the State of present development, PURA can be categorised into three different categories, viz. Type A, Type B and Type C-Pura clusters. The characteristics of these types are as follows:

(a)     Type A cluster is situated closer to an urban area having minimal road connectivity, limited infrastructure, limited support-school, primary health centre.

(b)     Type B cluster is situated close to urban area but has sparsely spread infrastructure and no connectivity.

(c)Type C cluster located far interior with no infra-structure, no connectivity and no basic amenities.

You may already be aware of the fact that at the CEO Summit organised on the occasion of the Fifteenth birthday celebrations of Mata Amritanandmayi (Amma), President A.PJ. Abdul Kalam said:

“PURA is one of the mechanisms which will be utilised for transforming our villages into productive economic zones.”

The Union Cabinet in its meeting on 20th January 2004 accorded in principle approval for the execution of PURA within the existing gross budgetary support for bridging the rural-urban divide and attaining balanced socio-economic development. The Government envisages development of over 4,000 rural clusters located in backward areas. A sum of Rs. 3 crore for each cluster was offered and therefore, Rs. 12,000 crore were to be spent on the development of 4,000 PURAs.

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